Casey Reid — Product Design

Marketplace Ux

Marketplace Ux project preview
Early wireframes and user flows

Background

Process

Discovery

Facilitated analysis of 50K usage sessions, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

40% improvement in task completion. Since shipping, we've measured 300% faster task completion.

Marketplace Ux

Shipping quality design requires collaboration and iteration. Recent work has shown me how . The implications matter for teams and organizations.

The Thing

Whether you're designing a new feature, this principle matters.